Whether it’s behind the scenes at the clubs, or a look at the life of a footballer when they’re not on the pitch, social media has taken us closer to the big personalities than ever before.
It’s also created new figures too, with social media influencers sharing their news and views of the games and the teams, provoking debate and creating content for all fans to enjoy.
Here, we’ve taken a look at a selection of some, on both sides of the Old Firm creating content on various apps and platforms.
13. Jermain Defoe
Jermain Defoe has a healthy following on both sides of the border and on several sites - totalling well over 1.5m across platforms and around a million on Twitter alone Instagram - @iamjermaindefoe Twitter - IAmJermainDefoe Photo: SNS Group
14. CJNovo992
Youtuber CJNovo992 is as prolific as his namesake was in front of goal when it comes to videos with regular reaction to Rangers news and matches. Youtube - CJNovo992 Photo: Youtube
15. Christopher Jullien
The big defender is frequently found on the Instagram platform. Instagram - chris6jullien Photo: Craig Williamson - SNS Group
16. Chairman LMAO
Prominent poster on Twitter from a Celtic persuasion, 'Chairman LMAO' has accrued 18,000 followers at last count. Twitter - @BenTheTim Photo: Twitter