Whether it’s behind the scenes at the clubs, or a look at the life of a footballer when they’re not on the pitch, social media has taken us closer to the big personalities than ever before.
It’s also created new figures too, with social media influencers sharing their news and views of the games and the teams, provoking debate and creating content for all fans to enjoy.
Here, we’ve taken a look at a selection of some, on both sides of the Old Firm creating content on various apps and platforms.
5. Ally McCoist
Always good for a story, Ally McCoist's instagram includes many laughs from his time at Rangers and on Talksport (Photo by Craig Williamson / SNS Group) Instagram - allymccoist9 Photo: Craig Williamson - SNS Group
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Fans blog site and podcast Four Lads Had a Dream has a large Rangers following across several platforms Twitter - @4ladshadadream Photo: Twitter
7. Leigh Griffiths
Another who likes a laugh on social media, Griffiths uses TikTok to have a carry on lip-syncing, Instagram for his photos and is on Twitter but hasn't posted recently (Photo by Bill Murray / SNS Group) Twitter - @LeighGriff09 TikTok - leighg09 Instagram - leighgriffiths9 Photo: Bill Murray - SNS Group
8. John Hartson
The former striker has his say on many a football issue, and plenty more besides, on Twitter (382k followers) and Instagram (107k). Twitter - @JohnHartson10 Instagram - JohnHartson10 Photo: SNS Group Craig Foy