Simba launches new performance bedding designed to keep you cool and comfortable all night (aff)


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Simba’s new bedding range uses advanced fabrics and design to create a cooler, more comfortable sleep setup
Award-winning sleep brand Simba has just launched a new bedding collection, with cutting-edge fabrics engineered to help regulate temperature, manage moisture and maintain shape over time.
At the heart of the collection is a six-fabric line-up, giving shoppers the option to choose bedding based on feel as well as finish.
Options include crisp cotton percale, silky Egyptian cotton sateen, breathable brushed Tencel, textured waffle cotton, airy soft muslin and a linen blend designed to stay cool through warmer nights.
Each fabric has been selected to work across seasons, offering either cooling airflow or a more cocooning feel depending on preference.


The collection is manufactured in Portugal, combining traditional textile expertise with modern finishing techniques. Simba says attention has been paid to everything from fibre selection to weave structure, with durability and softness improving over time.
There’s also a strong design angle, with up to seven colours available across the range, including Pure White, Cloud Grey, Sage Green and Dusty Rose.
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The palette has been curated to mix and match easily, allowing shoppers to build a cohesive bedroom look.
Alongside the core bedding, Simba is also introducing textured throws in waffle cotton and soft muslin, plus a range of unisex muslin robes designed for relaxed, at-home comfort.
The move marks a natural next step for the brand, which has built its reputation on sleep technology and now boasts more than 350,000 five-star reviews across its products.


Simba CEO Steve Reid said the aim is to take a more holistic approach to sleep. He said: “We’ve curated this collection to merge material performance with considered design.
“At Simba, we believe great sleep is a universal right. Extending into bedding allows us to shape the entire sleep environment, not just the mattress beneath you.”
Simba has also highlighted sustainability credentials within the range. All cotton is sourced through Better Cotton Initiative programmes, water used in production is recycled or reused, and materials are chosen for durability to extend lifespan.
The company is also targeting Net Zero by 2030.
The new bedding collection is available now at simbasleep.com, click here to view the range and the prices.


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